Original Translation
Sustainability

When we think of sustainability, often we think of durability, longevity and environmental respect. In general, a sustainable practice is a practice that takes the health of the future into consideration. However, this idea isn't just reserved for the physical, material world- it also applies to thought, belief, human conduct and society as a whole.

An unsustainable practice is one that has an unbalanced negative effect, which, through time, will adversely effect a person, society and/or the environment. A classic case is our current use of Oil as a medium of energy. This could be considered unsustainable due to the fact that oil is largely unrenewable and, when burned, is damaging to the environment. Any practice that causes an irreversible resource depletion or long term environmental pollution is an unsustainable practice.

Likewise, if a particular company outputs large amounts of waste byproducts during production, polluting the environment, this would be considered an unsustainable practice as well, regardless of what they are producing.

Similarly, if materials or knowledge used in the production of a particular kind of product are not of the highest known quality, very often the integrity of that product is compromised inherently, leading to the eventual creation of more waste when that product fails or becomes obsolete. Given our current system of profit, most everything that is produced is done so with a built in weakness, due to the need to compete for market share. In other words, if two companies are each competing to create a certain item, both will need to be strategic in the materials and designs they use, very often compromising quality for the sake of affordability. The result is a product which breaks down much faster than a product which was given the greatest care and highest quality component materials.

This doesn't happen in our system for two reasons: 1) If a company was to use the best known design and the best known materials, they would likely have a much higher production cost and would likely lose a competitive edge. 2) If products were made to last for extended periods of time, people would not need to repeatedly replace, update and fix their items as much, and a vast amount of revenue and jobs would be lost by industry at large, slowing the economy.

This is, of course, unsustainable by definition, for the inherent inefficiency of the economic system eventually creates unnecessary multiplicities, waste and pollution.

And this leads us to unsustainable ideologies.

An unsustainable ideology is one that inherently leads a person or group to unsustainable practices. For instance, the reason a production plant might use poor materials to create unsustainable products, while also outputting a disproportionate amount of waste, is really the result of a larger force, known as the Monetary or Profit System. In a Profit System, there is no reward for sustainability, for the system is built upon competition and regeneration. In such a circumstance, sustainability is always second to profit, for the survival of a company is based on profit, and profit is partly based on reducing costs and expanding income. Therefore, the unsustainable practices that exist in all industries are the result of an underlying flaw in the ideological economic structure itself.

In theory, most would agree that having an abundance of resources, along with products that are made of the most endurable materials for maximum sustainability and efficiency, is a good thing. However, these notions are not rewarded in our current world monetary system. What is rewarded is Scarcity. Scarcity and planned obsolescence are rewarded in the short term, for it creates a 'turnover' of profit, while also making more jobs. Sadly, this 'short term reward' is at the cost of 'long term destruction'.

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